💫 This is a great illustration of how LinkedIn's new updates on its #algorithm can affect you in your content journey of branding yourself.

💫 Lynette Chua shares an easy-to-follow illustration of how this is broken down. Here's my summary 😊

💎 LinkedIn wants the right #content for the RIGHT people.
💎 Quality over Quantity reigns supreme
💎 Expert content will be featured, pushed forward, highlighted, etc. Who's an Expert per LinkedIn? 👇
✅ Relevant content to a specific/niche professional audience
✅ Expertise: writing in your wheelhouse and sharing your insights
✅ Engagement: meaningful comments from people who should be interested in your topic. Create a real conversation vs. a manufactured one.

💎 People are looking for great thought leadership and that is YOU!!
💎 You have expertise that could be helpful to someone else? You might be #selfish if you don't share it!
💎 You've made all the mistakes, now share how to avoid them :-)
💎 Uncomfortable? It's OK to learn to get comfortable with being uncomfortable.

💥 Drum roll, please...
#BezSez - If you want to be a #thoughleader then you have to share your THOUGHTS ❗ 😁

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