Arif Hossain

Product Designer at Cisscom LLC

I hate to say it, but y'all are again over-focussing on future state with all this strategic and tactical talk, whether in a research or design context. It's like the hive mind has learned a new thing and the entire herd is now lurching. One of the biggest failings in our Digital house is our inability to build foundational knowledge and standards. Defined roles and titles. Commonly understood process. Universal definitions. Without these foundations and common standards, everything is subjectively interpreted with unpredictable and often random levels of success and failure GETTING GOOD AT THE BASICS BEFORE MOVING FORWARD WITH ADVANCED THINKING IS NOT JUST GOOD PRACTICE, IT'S...