Michael says I need to introduce myself. It's simple .. I'm here with an UP! or Unique Perspective. That being .. biz's are failing [80% in 1st 5 years] despite all the tools & guru's that available. Which is because there is a fault hard-wired in to the way we have been taught how to create biz's. We want to remove this fault. Step 1 is by introducing a new profession called Business Connectors - which will trigger a new approach to BizDesign. And the pathway to #NewBizParadigm