PM vs. PO: Confused by the Buzzwords?

Same job board, different titles...confused?

You may hear this:

"A PM and PO do the same thing!"

Not quite.

Both are vital to product success!

But what exactly do they do, and how do they differ?

Let's solve this.

𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐫𝐬:

➥ Strategic role
➥ Sets product vision and roadmap
➥ Focuses on big picture
➥ Understands customers, market, product direction

𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐎𝐰𝐧𝐞𝐫:

➥ Tactical role
➥ Manages product backlog
➥ Ensures team builds what's needed
➥ Focuses on details
➥ Breaks down features into manageable chunks

𝐈𝐧 𝐚 𝐧𝐮𝐭𝐬𝐡𝐞𝐥𝐥:

♨️ Product Managers provide "what" and "why"

♨️ Product Owner focuses on "how" and "when"

Remember,

Their partnership is key for building great products that customers love!