The UX Design industry is on fire.

Some stats that will blow your mind:

— Every $1 invested in UX results in a return of $100.
— 5 users are enough to find 85% of your site's issues.
— 94% of first impressions of a brand’s website relate to its design.

But it’s not until you break each of these down that you realize how quickly the UX Design industry is really growing:

— Every $1 invested in UX results in a return of $100.

This is an impressive stat at face value.

But what’s 10x more impressive is this ROI outperforms many traditional marketing expenditures.

That’s 100 times bigger than average corporate investments.

This is a signal of where things might be headed.

— 5 users are enough to find 85% of your site's issues.

As if the above wasn’t impressive enough, this stat is just mind-boggling.

To give you a sense of how big that is, that’s like diagnosing the health of a giant machine with just a quick glance.

Or finding most pieces of a puzzle with only a few clues.

— 94% of first impressions of a brand’s website relate to its design.

The last time an industry saw influence like this was in the early 2000s when online presence became essential for success.

I’m betting the same thing will happen again here.

My prediction?

Investment in UX Design will continue to grow in technology and across all sectors.

With significant returns on investment and its impact on first impressions, it's becoming impossible to ignore.

Expect to see UX becoming a fundamental part of business strategy in the near future.

What are your thoughts? Agree or disagree?

Drop your opinions below!

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Have we met? I’m Philip Wallage.

🧠 Over the last 12 years, I’ve earned my stripes as a UX Designer.
🥑 I turn your company’s potential into performance.
📦 With a World-Class UX Design subscription.