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Digital marketing is transforming business practices, especially for e-commerce. As we approach 2025, companies must adapt to technical advancements and online marketing strategies. Key Points • E-commerce relies heavily on social media and understanding Google's algorithms. • A strong online presence is essential, focusing on creating engaging and quality content. • Utilize AI in customer service through chatbots for instant responses. • Micro and nano influencers are becoming vital for authentic marketing. • Voice search and generative AI will enhance customer experience and content creation. • Effective strategies include conducting online contests, utilizing PPC campaigns, and...