Google, the world’s most popular search engine, has accustomed us to the “free use” of various products produced within its ecosystem. Google allows us to use many of its services for free, such as Google Business and a profile, Google Analytics, Google Search Console, and many other tools, along with the Google Alert features. Visit: https://cloudsmallbusinessservice.com/blog/how-to-use-google-alerts-for-competitor-analysis.html to know more.