Most crypto partnerships don’t fail because of tech. They fail because nobody agrees on who the product is actually for. Exchanges chase volume. Founders chase narratives. Users chase incentives. Everyone optimizes their own metric - and then acts surprised when nothing sticks once rewards disappear. From an investor and operator perspective, this is the most expensive misunderstanding in Web3. And it keeps repeating every cycle, just with better branding. Curious how others here think about this - at what point does a crypto product stop being “early” and start being structurally broken?