How Elbacom accelerated their product launch by 2 months.

A new Otherstate.com case study.

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[Link to full case study at the bottom]

In short: 

Elbacom needed a white paper and a landing page to launch a product that meets the strict requirements of the new European Cyber Resilience Act.

 They used Otherstate to:

1. gather their thoughts, and gain clarity about product, market, & audience
2. align their team behind one source of truth
3. build a foundation for all their marketing material
4. speed up the creation of a white paper and a landing page

They spent 1 hour per day for 5 days chatting with our (non AI) bot.
(and more time discussing all the new insights and ideas that surfaced ;p)

During that time we engineered 11 raw building blocks for their marketing communications (eg. a raw vision, mission, benefit statements, value proposition, competitive landscape, etc.)

Within 24 hours after they finished we added 5 pre-filled templates to their dashboard: a converting landing page, a pitch deck, explainer video, a business model canvas, and a designer brief.

This took them about 80% of the way and saved them weeks of their time.

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“This gave us extreme clarity.  The ideas crafted during the program gave us greater confidence. Especially when sharing them with others.”
David, Elbacom

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"Easy access to the online program. Other options would have been an onsite agency. We got a massive foundation for future outputs."
Andi, Elbacom

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Thank you, Andi & David. 👋 

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🔗 Link to the full case study: https://www.otherstate.com/project-details/elbacom